Organizations, both profit and non-profit, are engaged in intense competition for customers, audiences and clients. Marketing is a mixture of science and art through which organizations can succeed or fail in this competition. It is an essential component for professional marketers, such as sales representatives, retailers, advertising personnel, marketing researchers, new-product managers and many others. The Business Marketing certificate program is designed to enable you to understand modern marketing in today's competitive marketplace.
|Course Name||Course Code||Offered|
|Consumer Services||MKTG 150||Fall Winter Summer online|
|Database Management||MKTG 207||Fall|
|Marketing||MKTG 111||Fall Winter Summer online|
|Marketing Planning||MKTG 255||Fall Winter Summer online|
|Marketing Research||MKTG 203||Fall Winter Summer online|
|PC Business Essentials||BISM 100||Fall Winter Summer online|