Donor Databases

Course Code

FUND 5554

Academic Year

2016-2017

Information systems literacy requires a fundraising manager to understand the broad scope of organizations, management and information technology. This includes the power that information technology has to provide solutions for challenges and problems in the sector. The focus of the course is the management of information as a fundraising organization resource. Students understand the impact of data organization, management, reporting and research. New trends affecting organizations donor databases are introduced.