Bachelor of Public Relations

The Bachelor of Public Relations is a comprehensive degree program that prepares students to manage public relations (PR) in all sectors: corporate, non-profit, government and agency. It prepares students to plan, manage and implement a broad range of public relations programs including brand management and marketing communications, employee and executive communications, media relations, investor relations, public affairs, change management, international PR, communicating corporate social responsibility and sustainability, government relations, social and digital media, innovative thinking, fundraising and corporate philanthropy programs.