When James graduated from Brantford’s North Park Collegiate in 2006, he wanted to work. He wanted to get some experience and start making money.
Although he had a decent job, when recession hit three years later James realized he needed some formal education if he wanted to advance in his career.
“I applied for e-Business Marketing at Humber because I felt that was the direction business was headed,” the third-year honour-roll student says. “I liked the international aspect of the field, because you’re doing business globally – it’s just online.”
And because James wanted both a degree and to be employable when he graduated, he chose Humber.
“I wanted actual hands-on skills that would be relevant to employers,” he explains. “Now I’m much more able to tackle a wide range of tasks.”
James got plenty of opportunity to hone those skills through Humber’s project-based curriculum, which included designing a website for a fictional restaurant.
“We developed the whole front-end of the website, with an interactive calendar and seating chart,” says James. “That really showed us the best of both worlds – learning a particular skill, and then getting to apply it to a real-life situation.”
James has also put his skills into practice through a job on campus with the Innovation Humber Incubator, a facility that provides Humber students and new grads with resources, information and networking opportunities to help them start their own businesses.
It’s the perfect environment for James, who says he wants to start his own business when he graduates.
“I want to be my own boss. I have a lot of business ideas, and Humber’s helping open my eyes to new ones all the time.”
Learn more about the program the e-Business Marketing degree program: http://www.humber.ca/program/bachelor-commerce-e-business-marketing