Current Size: 100%
Broadcasting - Radio |
School of Media Studies & Information Technology |
Program AvailabilityNorth Fall 2012: Open |
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Type:
Diploma
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Campus:
North
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Program Code:
04851 |
Length: Four semesters, beginning in September, plus a May/June internship |
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CONTACT INFORMATION: Sheila Walsh, program co-ordinator | 416.675.6622. ext. 4913 | sheila.walsh@humber.ca
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Humber’s Broadcasting – Radio diploma program prepares you for the creative, technical and business elements of radio. You’ll learn about radio station operations, broadcast equipment, and how to report, interview, write and produce items for news, sports and talk shows for conventional radio and new media. You’ll also become proficient at hosting programs, performing on-air reports and reading commercial scripts. On the business side, you’ll gain an understanding station management, sales, programming, promotion and market research.
Your radio broadcasting education will include the exclusive opportunity to contribute to Radio Humber 96.9, Humber’s in-house student radio station that’s the only one of its kind among Greater Toronto Area (GTA) colleges with a CRTC campus instructional licence. Create original content in our digital studios and then enjoy the thrill of bringing it to air to listeners inside and beyond the college.
It’s a time of exciting change for radio, and your exceptional training in this evolving industry will arm you with the right skills to get heard by employers and to stay ahead of the curve.
The digital technology wave is affecting the way radio content is made and accessed. While more than 90 per cent of Canadian radio listeners get their music, information and entertainment from traditional radio, broadcasters are increasingly leveraging digital media to reach the remaining 10 per cent of people who listen to radio on the Internet or by satellite. With your Humber Broadcasting – Radio diploma, you’ll have what it takes to succeed both in front of, and behind, the microphone as you help create content for people tuning into local and national radio stations and throughout the new media universe. As you gain experience in areas including writing for radio, station operations, news development, and announcing, you’ll quickly attract the interest of employers.
Follow in the footsteps of media personality George Stroumboulopoulos and other Humber radio alumni who are household names in their communities and across Canada. Turn the volume up on your future as a radio broadcaster with a practical education that will allow you to excel in all aspects of the field.
Radio internship opportunities are available at radio stations across Canada during the May/June internship.
Note: For more information visit Selection Procedures.
Meeting the minimum requirements does not guarantee admission to the program.
Humber also offers the Broadcasting – Radio postgraduate certificate program 04551.
Qualified graduates of this program may be eligible to apply their academic credits toward further study at many postsecondary institutions. For detailed information, visit our website at humber.ca/transferguide.
The 2012/2013 fee for two semesters is
– domestic $3,665.48
– international $12,800.
Amounts listed are the total of tuition, lab and material fees, student service and auxiliary fees for the first two semesters of the 2012/2013 academic year.
Fees are subject to change.
For more information visit Fees and Financial Assistance.
Semester 1 | ||
| Course Code | Course | Credits |
| COMM 211 | College Writing Skills - Broadcasting-RadioCollege Writing Skills - Broadcasting-RadioCourse Code: COMM 211 Credits: 3 College Writing Skills for Radio Broadcasting lays down a bedrock of grammar, essay, and basic business communications skills. These skills can subsequently be built upon for media writing and Business Writing Skills for Radio Broadcasting, as well as other related radio courses. | 3 |
| RBD. 106 | Basic Writing 1 - RadioBasic Writing 1 - RadioCourse Code: RBD. 106 Credits: 4 This course familiarizes students with the various aspects of writing for radio. Through classroom participation and individual critiques, students acquire the basic skills | 4 |
| RBD. 107 | Broadcast EquipmentBroadcast EquipmentCourse Code: RBD. 107 Credits: 4 This course introduces students to the tools used to record voice and sound in a studio environment. Through practical applications, basic recording techniques are learned in both the analog and digital domain. | 4 |
| RBD. 108 | Basic Announcing 1Basic Announcing 1Course Code: RBD. 108 Credits: 4 This course familiarizes students with various aspects of announcing. Through classroom participation and individual critiques, the basic skills of announcing are demonstrated and learned. | 4 |
| RBD. 109 | Introduction to RadioIntroduction to RadioCourse Code: RBD. 109 Credits: 1 This course examines broadcasting from historical and contemporary perspectives. It introduces the student to the basic structure of a radio station. It also examines in general terms the regulatory, management, programming, marketing and promotional policies of the radio industry. | 1 |
| RBD. 112 | Sales Development 1Sales Development 1Course Code: RBD. 112 Credits: 2 This course introduces the student to the business side of the broadcast industry with a special focus on the Advertising Sales Department. The course includes an overview of basic marketing principles, selling techniques and the specific process of selling radio airtime. | 2 |
| RBD. 118 | New Broadcast MediaNew Broadcast MediaCourse Code: RBD. 118 Credits: 1 This course is designed to integrate social media into a broadcasting venue. Through lecture, lab and assignments – students will learn the fundamentals of new broadcast media – both ethical and practical, and apply them to radio. | 1 |
| RBC. 215 | News DevelopmentNews DevelopmentCourse Code: RBC. 215 Credits: 0 This course acquaints students with the operation of a radio newsroom along with the basic elements of newsgathering for a radio audience. This course also acquaints students with the many aspects of information delivery as they apply to the requirements of a radio format, including, but not limited to, news casting. Through the application of knowledge gained in the classroom and practical work assignments complimented by individual evaluation, the basic skills of news reporting and newscasting are also learned. | 0 |
Semester 2 | Course Code | Course | Credits |
| COMM 311 | Professional Writing Skills - RadioProfessional Writing Skills - RadioCourse Code: COMM 311 Credits: 3 Communications 311 for Radio Broadcasting builds on the fundamentals of communications laid down in Communications 211. Students will complete their study of grammar as they write various assignments that explore media from print to radio, Internet, television, and film. Students will learn to look deeply into various aspects of the media and write about them in an interesting, professional manner. Although COMM 311 is not intended as a media writing course as such, some assignments may be written not only about the media, but as if for certain media as well. | 3 |
| GNED 000 | General Education ElectiveGeneral Education ElectiveCourse Code: GNED 000 Credits: 3 The following courses represent the GNED General Education electives that you can choose from as part of your program's curriculum. Anthropology | 3 |
| HUMA 024 | Humanities: An Introduction to Arts and ScienceHumanities: An Introduction to Arts and ScienceCourse Code: HUMA 024 Credits: 3 The Humanities course focuses on fundamental questions individuals ask of themselves as they proceed through life. Why are we the way we are? Do we have free will or are we prisoners of our past experience or our biological inheritance? What motivates societies to change? Why do societal changes so often divide people into opposing camps? Why do so many people find contemporary life at home, at work, and in the community unfulfilling? What constitutes good government? How should injustice be fought? Can nations successfully deal with global problems? What is science and how does it differ from other kinds of inquiry? Can scientists provide solutions to the problems we face? What is art and does it offer answers of its own? What is its relationship to beauty, to knowledge, and to ethics? Is objectivity about art (or anything) possible? These questions are organized into units that begin with issues concerning the nature of the individual and then extend outward to various social, cultural and physical contexts.
The issues explored in this course are too complex to have any one right answer. Rather, individuals must search for answers that make sense of their experiences via various theoretical perspectives. The Humanities course supports this endeavour through study of different thinkers presented in the readings and exploration of different points of view explored in class discussions.
ESL students should consider taking the ESL Humanities course. Students may transfer into
ESL Humanities (HESL 024) either at the Registrar?s Office or the School of Liberal Arts & Sciences
Office (K201) on a first-come, first-served basis before the Last Day to Add. | 3 |
| RBD. 206 | Writing for Radio 2Writing for Radio 2Course Code: RBD. 206 Credits: 2 This course will enable students to learn and practice advanced writing techniques for radio. Through classroom participation and individual critiques, students will acquire advanced skills. | 2 |
| RBD. 207 | Radio Lab 2Radio Lab 2Course Code: RBD. 207 Credits: 2 This course continues the skills development begun in the Broadcasting Equipment course in the first semester. Using production, announcing, writing and editing skills, students will perform many of the basic functions normally required in a radio station environment. | 2 |
| RBD. 208 | Announcing 2Announcing 2Course Code: RBD. 208 Credits: 3 Students will enhance their basic announcing skills as learned in Basic Announcing 1. Students will also develop the skill to perform as on-air hosts for a music-based show with the emphasis on proper announce execution, reading, and ad libbing. | 3 |
| RBD. 212 | Sales Development 2Sales Development 2Course Code: RBD. 212 Credits: 2 This course is a continuation of the subject matter introduced in Sales Development 1. The course includes a review of marketing principles, selling techniques and the specific process of selling radio airtime. | 2 |
| RBD. 303 | Broadcast News 2Broadcast News 2Course Code: RBD. 303 Credits: 3 This course focuses on the operation of a radio newsroom and develops reporting skills beyond the basics learned in RBD. 215 News Development. Students will apply their knowledge and skills while executing in-depth reporting, radio magazine shows, feature length stories and documentaries. | 3 |
Semester 4 | Course Code | Course | Credits |
| RBD. 312 | Career Preparation for RadioCareer Preparation for RadioCourse Code: RBD. 312 Credits: 2 This course familiarizes students with various options for employment in the broadcast industry. Students will learn networking skills, interviewing skills, and portfolio building skills including how to compose a broadcast cover letter, resumé and demo. Discussions are held on how to submit applications for employment using a self-marketing approach. The student leaves the course with a portfolio to submit to companies for consideration of an entry-level position. As part of this course, students will apply the self-marketing concepts to secure an internship placement. | 2 |
| RBD. 410 | Radio Programming 2Radio Programming 2Course Code: RBD. 410 Credits: 2 This course is designed to familiarize students with the role and responsibilities of radio programming. The course will include an exploration and discussion of formatic techniques employed in both the public and private sector in small, medium and large markets. (Previously RBD. 419 Radio Programming.) | 2 |
| RBD. 411 | Creative Content DevelopmentCreative Content DevelopmentCourse Code: RBD. 411 Credits: 2 This course will introduce students to the operational activities found within a radio station regarding audience tastes towards specific programming and music. The development of promotional activities with specific reference to the design of marketing campaigns for Humber's radio station will also be learned. Students will also learn about making on-camera and live appearances on behalf of radio stations, and about the use of new media and other non-traditional means of radio promotion and performance including websites, blogging, social groups, email, podcasting, and RSS. (Previously RBD. 418 On-air Performance 2.) | 2 |
| RBD. 413 | Station Operations CStation Operations CCourse Code: RBD. 413 Credits: 9 Announcing Pathway (AN) | 9 |
| RBD. 416 | Radio Lab 4Radio Lab 4Course Code: RBD. 416 Credits: 6 This course enables students to apply theory and practical experience to produce entertaining radio programs and features with a focus on news and information. Students develop program strategies and then research, write, and produce radio programs to be aired on the campus radio station. This course gives students the opportunity to create in an atmosphere of independent learning. | 6 |
May/June | Course Code | Course | Credits |
| RBD. 508 | Radio InternshipRadio InternshipCourse Code: RBD. 508 Credits: 6 The internship program is a 160-hour apprenticeship in media. | 6 |
(Students must have all assignments successfully completed and be passing in all courses to go on internship.)
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