Business Administration – Professional Golf Management - Humber College

Our Program

Humber graduates get job in golf, a fast-growing industry with high demand.

Learn from the pros – winners from the world of golf who are keen to share their knowledge and love of the game to educate and inspire you. This advanced diploma program is taught by recognized industry professionals such as Bob Beauchemin, former PGA touring professional, Canadian Tour Commissioner and National Post top 50 golf instructor in Canada. Coordinating the program is Ray Chateau, the head coach of Canada’s National College University Team and Humber College golf coach, who led the men’s team to victory in the 2011 RCGA University/College National Golf Championship. As you interact with the movers and shakers of the sport, you’ll gain a better understanding of the trends and opportunities in the golf business.

With 90 per cent of the focus on the business of golf and the remaining 10 per cent on the game, the program features courses on marketing and finance; turf, bar and restaurant management; accounting; human resources; selling; retail management; course design, sport psychology and more.

Our Advisory Committee provides regular review and input of our curriculum ensuring our program is always on the cutting edge of industry developments.

About the Curriculum

Golf Industry professionals help make graduates stand out

Students will interact with and learn from industry professionals like Bob Beauchemin, former PGA touring professional, Canadian Tour Commissioner and National Post Top 50 Canadian golf instructor. As well, students will be expected to meet the rigors of the regular business administration program and upon graduation will be able to transfer their skills to any area of business.

How it Works

The bulk of this program (90%) teaches the business of golf and the remainder (10%) will focus on the game of golf.

In first and second year, students will be introduced to the fundamentals of business and golf, computer applications, golf operations, accounting, human resources management, marketing, finance, turf management, retail management, golf course design and business writing. As well, students will complete two paid work terms to gain real work experience.

In third year, students will study strategic marketing, sport psychology and more advanced principles introduced in first and second year.

Your Career

Your Career
Canada’s fast-growing and lucrative golf industry generates billions of dollars per year, and Humber’s Business Administration – Professional Golf Management will get you on course for a promising career. Your deep understanding of both the sport and the business side of the game will make you an asset among employers who are seeking talented professional golf managers. Choose from a variety of management opportunities: manage a course, pro shop or facility; direct a tournament or special event; become a teaching professional, or, be a retail sales agent or manager with a golf equipment and apparel manufacturer.

Our Facilities

Our Facilities

The Golf Lab

More than $100,000 has been invested in The Business School's on-campus golf lab and player development program. These lab facilities help prepare students in the Professional Golf Management program to pass the CPGA playing ability test.

How it works

While the student wears a vest containing three sensors, the system's user-friendly capture, analysis, and training software precisely measures swing efficiency and movement patterns.The K-vest then automatically identifies swing faults from set up through impact.

3D Feedback

The K-SWING Summary helps students understand complex 3D movements through simple numbers and visual representations. One click provides real-time visual and auditory feedback to improve movement patterns. Use of the K-vest assists students in developing their skills as players and future golf instructors.
Professional Accreditation
This program meets the minimum three-year diploma requirement for the formal business component of the Canadian PGA Candidate for Membership program.
Industry Partnerships
Humber’s Professional Golf Management program is proud of its partnership with BraeBen Golf Club and Mississauga Dome – the provider of off-season playing privileges for Humber golf students.

Employers of this program include the more than 800 Ontario golf facilities.

Workplacement
Students complete two paid internships combining classroom study with practical work experience. Each lasts eight to 24 weeks and takes place from April to October, following semester two and semester four. Students will be required to record the completion of specified golf industry tasks, duties and skills in an internship journal. Students are responsible for finding their own placement; however, Humber is actively involved in the golf industry and hosts a job fair each December to assist students in securing their placement.

Admission Requirement
Ontario Secondary School Diploma (OSSD) or equivalent, or mature student status

Grade 12 English (ENG4C or ENG4U). If English is not your first language visit the English Language Proficiency Policy

Grade 12 Mathematics (MAP4C, MCT4C, MDM4U, MCB4U, MGA4U, MCV4U or MHF4U)

Two Grade 11 or Grade 12 C, U or M courses in addition to those listed above

Applicants who do not possess the required courses may complete admission testing to determine equivalencies. Invitation and booking of admission testing is done using the email address provided on the online application

Note: For more information visit Selection Procedures.

Meeting the minimum requirements does not guarantee admission to the program.

Additional Information
Golf. It’s more than a game.

The golf industry is one of the fastest growing sports across North America. And with over 2500 facilities in Canada alone, it’s one of the fastest growing industries as well.

The need for talented professional golf managers who understand the game on and off the course is on the rise. Golf facilities and sports apparel companies are seeking business-minded golfers who have a deep understanding of golf culture, can manage a course, pro shops, tournaments, special events and the day-to-day operations of their business.
The Business of Golf

This innovative business program takes the traditional study of business administration beyond the walls of the boardroom and onto the golf course.

On the Course

Students gain valuable real work experience while improving their personal game
- A $100,000 on-campus golf lab and player development program prepares students to pass the CPGA's Playing Ability Test (PAT)
- Partnership with BraeBen Golf Club offers students off-season privileges
- Two paid full-semester work terms provides students with real work experience prior to graduating
Off the Course

Students receive a college education in business administration with an emphasis on golf management from the first program of its kind in Ontario to meet the education requirements of the CPGA.
- Industry professionals teach the majority of courses
- Students attend guest lectures, job fairs and tour golf facilities for enhanced learning
- Many Ontario universities favourably regard graduates of this program for continued studies
Study Options
Qualified graduates of this program may be eligible to apply their academic credits toward further study at many postsecondary institutions. For detailed information, visit our website at humber.ca/transferguide.

Fees
The 2012/2013 fee for two semesters is

– domestic $5,399.55

– international $12,800.

Amounts listed are the total of tuition, lab and material fees, student service and auxiliary fees for the first two semesters of the 2012/2013 academic year.

Fees are subject to change.

For more information visit Fees and Financial Assistance.

Curriculum

Semester 1
Course Code	Course	Credits
BPGM 100	Business Fundamentals Business Fundamentals Course Code: BPGM 100 Credits: 3 This course will serve as a broad introduction to business in Canada today and the environmental forces influencing the nature of organizations. Students will examine the purposes and activities of organizations of various types, sizes and structures, and the interrelationship among functional areas within the organization. Students will begin to study the dynamic relationships between business, government, and labour and the nature and impact of competition on small, medium and large businesses within various industries, both domestically and internationally. Throughout this course students will develop and enhance their ability to work effectively in teams, gain confidence and take ownership of their learning, manage their time effectively and efficiently, conduct academic and applied research, and develop and deliver professional and persuasive business presentations. These essential business skills will establish the foundation of future academic success, while preparing students for the professional demands of a career in business.	3
BPGM 112	Careers in Professional Golf Management Careers in Professional Golf Management Course Code: BPGM 112 Credits: 2 This seminar course will provide an opportunity for those who wish to pursue professional golf careers to assess their personal suitability as well as develop career management strategies. Various aspects of the golf industry including an introduction to the CPGA will be examined.	2
BPGM 121	Marketing 1 Marketing 1 Course Code: BPGM 121 Credits: 3 This is an introductory marketing course. A realistic examination of how marketing is practiced in Canada today will be stressed throughout. The course will also translate basic marketing fundamentals into the specific area of golf management. The basic approach of the course is one that teaches marketing as a total system of business actions, as opposed to an assortment of fragmented activities. The course assumes the viewpoint of marketing management within the scope of an individual business. Students should understand the basic principles of marketing and how they apply toward generating profitable business growth while providing benefits to customers.	3
BPGM 122	Management Accounting in Golf Operations 1 Management Accounting in Golf Operations 1 Course Code: BPGM 122 Credits: 4 The course assumes no accounting background on the part of the student. The course covers the complete accounting cycle, from the recording of transactions in journals through to the preparation of various types of Financial Statements used by businesses. Various books of entry are introduced. Business terms will be introduced throughout the course. The goal of the course is to give the student a basic understanding of how business transactions are recorded and summarized into financial statements to be used by the business in managing operations.	4
BPGM 124	Golf Operations, Policies and Procedures Golf Operations, Policies and Procedures Course Code: BPGM 124 Credits: 2 Golf professionals must be experts in the management of all golf related activities at a private or public club. Upon completion of this course, the student will be able to: co-ordinate golf tournaments, schedule staff, utilize club management software and perform opening and closing procedures. The student will understand the importance of a policies and procedures manual and professional protocol.	2
COMM 200	College Writing Skills College Writing Skills Course Code: COMM 200 Credits: 3 College Writing Skills emphasizes elements of the writing process. Although subject matter and format may change from one program to another, the skills necessary for effective writing remain the same, as do the professional standards that all Humber students are expected to attain. Students will practice the reading and writing skills that will be valuable in their college programs and build a strong base for professional business writing. Those students who plan to further their studies will develop the fundamental skills for writing acceptable academic English. To help students reach these goals, the course covers the following: analytical reading and critical thinking; essay organization and development; and the elements of clear writing, including grammar and punctuation skills. To complete COMM 200 successfully, students must produce writing that meets or surpasses the minimum departmental standards as set out in the attached criterion sheet.	3

Semester 2
Course Code	Course	Credits
BMAT 220	Mathematics of Finance Mathematics of Finance Course Code: BMAT 220 Credits: 3 This course introduces commercial and financial mathematics. Procedures to establish price in manufacturing, wholesaling, distributing and retailing are discussed. Problems involving compound interest and annuities are solved. This knowledge is used in investment decision applications.	3
BPGM 113	Fundamentals of Golf Fundamentals of Golf Course Code: BPGM 113 Credits: 2 This course provides students with the opportunity to receive formal golf coaching in order to improve their personal games. The latest training aids and video technology will be utilized. Participants will be required to submit a logbook that chronicles their practice and playing habits during the semester. The logbook will also chronicle the general golf information students are receiving and from what sources. Students will be required to be able to articulate the fundamentals of golf, ball flight laws, the mind's role in acquiring skills and performance. The mental skills required to play your best golf and the role of physical fitness as it applies to golf will be covered. As well, students will be exposed to and tested on shaft technology, club head design, golf balls, and custom club fitting.	2
BPGM 115	Computer Applications in Golf Operations Computer Applications in Golf Operations Course Code: BPGM 115 Credits: 2 This course will give students an understanding of the need for technology in the management of golf operations. Students will get hands-on exposure to spreadsheets, word processing, presentation software and databases. An introduction to the Internet (World Wide Web) will allow students to search and make use of relevant information available in cyberspace. Students will develop a clear concept of the applicability of information systems to various functions and an understanding of the potentials and limitations of technology as a decision support tool. Students will become knowledgeable of the concepts, tools, and techniques of systems analysis and design in a business environment as they pertain to the golf industry.	2
BPGM 123	Human Resource Management Human Resource Management Course Code: BPGM 123 Credits: 3 This foundation Human Resource Management course provides an overall understanding of the human resources function as it relates to an organization's goals and strategic objectives. It provides an understanding of the issues of human resource management and its contribution to the organization through its various functions, activities and processes. On completion of this course, students will be able to describe and explain human resources policies, procedures and programs for large and small organizations. In addition, students will have knowledge of specialized functions including staff planning, recruitment, selection, compensation, training, performance appraisal, health and safety, and labour relations. This knowledge will assist students to apply legal and professional guidelines to their employment search and on-the-job activities. For supervisor/managers, these guidelines will be critical for organizing, planning and appraising subordinate activities. For human resource professionals, the successful application of these guidelines in managing employees will contribute to the success of an organization. Upon completion of this course students will be able to: 1. Describe the evolution of human resources management as a staff function and explain its essential role for the overall success of a company. 2. Identify the major environmental factors in order to assess their impact on HR policies. 3. Explain key legislation to identify an employee's rights, privileges and obligations and an employer's responsibilities towards its employees. 4. Identify the major HR functions to understand interrelationships. 5. Identify the elements of HR planning and job analysis to demonstrate their importance in meeting human resources needs. 6. Demonstrate through practical exercises and case study applications, the steps in the staffing process. 7. Evaluate methods of performance management in order to make recommendations for developing effective HR policy and practices within organizations. 8. Examine the methods of rewarding work performance in order to evaluate the appropriateness of different reward systems. 9. Critically analyze the methods of building effective employee/employer relationships in union and non-union environments to maximize organizational performance.	3
BPGM 232	Management Accounting in Golf Operations 2 Management Accounting in Golf Operations 2 Course Code: BPGM 232 Credits: 4 The course provides a detailed study of the accounting for various items appearing on a balance sheet, their control and effect upon related items of income, and expense. Also included are the accounting differences for each type of business entity. The course is designed to build on previous concepts in BPGM 122 Management Accounting in Golf Operations 1 regarding the accounting cycle. Upon completion of this course, the student will be able to understand, in a practical situation, the accounting function and the use of the information generated.	4
COMM 300	Business Writing Skills Business Writing Skills Course Code: COMM 300 Credits: 3 Business Writing Skills introduces students to the strategies of effective written workplace communication. This course is designed to build on and reinforce the writing skills developed in COMM 200 and requires students to apply these skills to vocationally relevant assignments. Students will learn how to select and organize pertinent information according to purpose and audience and will practise presenting their ideas clearly, precisely, and effectively in various written formats. To complete COMM 300 successfully, students must produce writing that meets or surpasses the minimum departmental standards as set out in the criterion sheet.	3
HUMA 024	Humanities: An Introduction to Arts and Science Humanities: An Introduction to Arts and Science Course Code: HUMA 024 Credits: 3 The Humanities course focuses on fundamental questions individuals ask of themselves as they proceed through life. Why are we the way we are? Do we have free will or are we prisoners of our past experience or our biological inheritance? What motivates societies to change? Why do societal changes so often divide people into opposing camps? Why do so many people find contemporary life at home, at work, and in the community unfulfilling? What constitutes good government? How should injustice be fought? Can nations successfully deal with global problems? What is science and how does it differ from other kinds of inquiry? Can scientists provide solutions to the problems we face? What is art and does it offer answers of its own? What is its relationship to beauty, to knowledge, and to ethics? Is objectivity about art (or anything) possible? These questions are organized into units that begin with issues concerning the nature of the individual and then extend outward to various social, cultural and physical contexts. The issues explored in this course are too complex to have any one right answer. Rather, individuals must search for answers that make sense of their experiences via various theoretical perspectives. The Humanities course supports this endeavour through study of different thinkers presented in the readings and exploration of different points of view explored in class discussions. ESL students should consider taking the ESL Humanities course. Students may transfer into ESL Humanities (HESL 024) either at the Registrar?s Office or the School of Liberal Arts & Sciences Office (K201) on a first-come, first-served basis before the Last Day to Add.	3
BPGM 150	Co-operative Internship 1 (Summer) Co-operative Internship 1 (Summer) Course Code: BPGM 150 Credits: 6 The Humanities course focuses on fundamental questions individuals ask of themselves as they proceed through life. Why are we the way we are? Do we have free will or are we prisoners of our past experience or our biological inheritance? What motivates societies to change? Why do societal changes so often divide people into opposing camps? Why do so many people find contemporary life at home, at work, and in the community unfulfilling? What constitutes good government? How should injustice be fought? Can nations successfully deal with global problems? What is science and how does it differ from other kinds of inquiry? Can scientists provide solutions to the problems we face? What is art and does it offer answers of its own? What is its relationship to beauty, to knowledge, and to ethics? Is objectivity about art (or anything) possible? These questions are organized into units that begin with issues concerning the nature of the individual and then extend outward to various social, cultural and physical contexts. The issues explored in this course are too complex to have any one right answer. Rather, individuals must search for answers that make sense of their experiences via various theoretical perspectives. The Humanities course supports this endeavour through study of different thinkers presented in the readings and exploration of different points of view explored in class discussions. ESL students should consider taking the ESL Humanities course. Students may transfer into ESL Humanities (HESL 024) either at the Registrar?s Office or the School of Liberal Arts & Sciences Office (K201) on a first-come, first-served basis before the Last Day to Add.	6

Semester 3
Course Code	Course	Credits
BPGM 210	Intermediate Golf Principles Intermediate Golf Principles Course Code: BPGM 210 Credits: 2 This course will build on the learning outcomes of BPGM 113 Fundamentals of Golf and will focus on the application and demonstration of the core fundamentals of the game of golf. Explanation and demonstration of ball flight laws, pre and in swing principles as well as various preferences that may be used in the golf swing will be required and tested. Students will be exposed to the documentation and analysis of statistical information relating to their golf games in order to develop a plan for improvement. Students will receive formal coaching in order to improve their golf games. The latest training aids and video technology will be utilized.	2
BPGM 230	Microeconomics Microeconomics Course Code: BPGM 230 Credits: 3 The course will explore economics as economists see it, not a collection of facts about markets, but a powerful approach to thinking about almost any human behavior. Economics is the study of how society and individuals use limited resources to meet their needs. Microeconomics focuses on the individual and the firmbut also considers the role of government in the economic organization. Specifically, it examines consumer demand, supply, prices, and the role of market structures in making decisions about what to do, what to buy, what to sell and what to pay in a business environment that encompasses both the old and new economies.	3
BPGM 231	Retail Management 1 Retail Management 1 Course Code: BPGM 231 Credits: 3 The golf pro shop can be a critical revenue generator for the golf professional or the club. For the professional, it can represent a significant portion of personal earnings and for the club it represents not only income but in many cases is a measuring stick of the golf professional's performance. As a professional, you must have a good understanding of your market, your products, your suppliers and your competitors. Without a sound working knowledge of these factors, it is difficult to create a meaningful and successful retail situation. The course is designed to follow the logical steps that a young professional would use in setting up a first retail pro shop.	3
BPGM 234	Turf Management Turf Management Course Code: BPGM 234 Credits: 3 The course will provide a general overview of the duties and responsibilities of a golf course superintendent from day-to-day operations, through a full season and long range planning. Students will be introduced to many of the modern day challenges that superintendents face.	3
BPGM 235	Golf Course Design Golf Course Design Course Code: BPGM 235 Credits: 3 The golf industry is experiencing a period of rapid growth in the development and redevelopment of golf facilities. This course will provide an overview of the issues to be considered in developing or redeveloping a golf facility. The course introduces you to the role of the architect, the approval process, golf course design concepts, construction and renovation.	3
BPGM 242	Managerial Accounting in Golf Operations Managerial Accounting in Golf Operations Course Code: BPGM 242 Credits: 4 This course introduces the student to basic financial analysis of the Income Statement, the Balance Sheet, and the Statement of Retained Earnings. It introduces the Statement of Cash Flows that takes the student from the realm of score keeping to analyzing how management has used capital and other resources to fund business activities. At the same time, the student is introduced to the financial ratio analysis that is used as a tool to gauge the financial health of a business. The course also introduces the student to defining, classifying and measuring liabilities for the purpose of reporting useful information about them to the decision-maker. The student will actively demonstrate knowledge of liabilities such as warranties, taxes, and short-term notes payable and bonds by figuring interest rates and returns. The course also deals with profit planning, budgeting, financial planning and decision-making, examining how volume, price, product mix, and product costs relate to one another; the interdependence of the financial structure and capital structure of a business entity; and the setting of corporate objectives and priorities, projected financial results, and the feedback mechanisms comparing actual results to predetermined standards. The objective of this course is to demonstrate how financial information is used in forecasting, budgeting, and measuring the various financial operations of a business enterprise.	4

Semester 4
Course Code	Course	Credits
BPGM 240	Macroeconomics Macroeconomics Course Code: BPGM 240 Credits: 3 Economics provides a way of developing orderly and systematic tools for examining many kinds of domestic and international issues. Macroeconomic issues make the news every day. Whether the news relates to interest rates, unemployment, inflation, recession, trade, the exchange rate of the Canadian dollar against other currencies, or productivity, the issues affect us all. This course introduces the theoretical models and the data that are essential to understand aggregate Canadian production and spending. It also examines fluctuations in business activity and the ways in which the government conducts fiscal and monetary policies to achieve key economic objectives.	3
BPGM 241	Organizational Management Organizational Management Course Code: BPGM 241 Credits: 3 Today's managers must perform the functions of planning, organizing, leading and controlling, and must do so within the context and constraints of environmental and social pressures and demands. This course examines the role of the manager and the skills and techniques needed to effectively and efficiently manage the resources of people, money, materials and time to achieve organizational objectives. Throughout this course, students will be required to demonstrate understanding of the key principles and functions of management, and to apply these skills in contemporary business situations.	3
BPGM 244	Bar and Restaurant Operations Bar and Restaurant Operations Course Code: BPGM 244 Credits: 3 Whether the student aspires to become a golf professional or a golf club manager, an understanding of the basis of food and beverage management will be critical in his or her career. This course is a primer on successful (profitable) food and beverage management. It is divided into four main sections, based upon the theory that there are four key success factors to restaurant management, product knowledge, service, financial operations, and systems management. Each section will focus on the management principles and operational practices relevant to the key success factors.	3
BPGM 245	Professional Selling Professional Selling Course Code: BPGM 245 Credits: 3 This introductory course is designed to provide students with a basic understanding of the selling profession and its importance within the marketing environment. The students will understand the skills required to be successful in this field, including prospecting, strategic selling principles, sales meetings, sales presentations and negotiations. Emphasis will be on developing confidence and professionalism in the selling interaction and enhancing the students' communications, listening, team participation and problem-solving skills.	3
BPGM 352	Finance in Golf Operations Finance in Golf Operations Course Code: BPGM 352 Credits: 4 This course is designed to develop a working knowledge of financial statements analysis and interpretation. Emphasis will be on a practical approach to forecasting techniques. Topics covered will include income statements, statements of retained earnings, balance sheets, collateral security, debts vs. equity capital structures, capital financing, cost of financing, cost of capital, depreciation and amortization, capital cost allowance, lease vs. buy options, sources and forms of financing, and working capital management.	4
ECON 004	People, Money and Markets People, Money and Markets Course Code: ECON 004 Credits: 3 The financial markets have grown dramatically in the past two decades. They now affect the fate of entire nations and regions, the tax and spending policies of governments, the interest-rate regimes of central banks, and even the outcome of elections. As such, the financial markets touch the lives of ordinary people. The mortgage rates they pay to finance their homes are increasingly at the whim of traders in London, Hong Kong, Toronto, and New York. The same is true of the public services people receive, such as highways, bridges, parks, schools, unemployment insurance, and old age pensions. More and more people now rely on the financial markets to generate income to purchase houses and cars, as well as to finance their children's education and their own retirement. This course will familiarize students with the key features of the financial markets. It will begin by explaining what stocks, bonds, derivatives, and currencies are, and introduce alternative investments such as mutual and hedge funds, indexes and index investments. It will then describe the main players in these instruments and how they trade them. With this foundation, the course will then proceed to examine the impact those markets are having on our politics and everyday lives. The guiding question throughout the whole course will be this: are the financial markets, with all their growing might, serving the public interest?	3
BPGM 250	Co-operative Internship 2 (Summer) Co-operative Internship 2 (Summer) Course Code: BPGM 250 Credits: 6 The financial markets have grown dramatically in the past two decades. They now affect the fate of entire nations and regions, the tax and spending policies of governments, the interest-rate regimes of central banks, and even the outcome of elections. As such, the financial markets touch the lives of ordinary people. The mortgage rates they pay to finance their homes are increasingly at the whim of traders in London, Hong Kong, Toronto, and New York. The same is true of the public services people receive, such as highways, bridges, parks, schools, unemployment insurance, and old age pensions. More and more people now rely on the financial markets to generate income to purchase houses and cars, as well as to finance their children's education and their own retirement. This course will familiarize students with the key features of the financial markets. It will begin by explaining what stocks, bonds, derivatives, and currencies are, and introduce alternative investments such as mutual and hedge funds, indexes and index investments. It will then describe the main players in these instruments and how they trade them. With this foundation, the course will then proceed to examine the impact those markets are having on our politics and everyday lives. The guiding question throughout the whole course will be this: are the financial markets, with all their growing might, serving the public interest?	6

Semester 5
Course Code	Course	Credits
BPGM 351	Strategic Marketing Planning Strategic Marketing Planning Course Code: BPGM 351 Credits: 3 This course will carry forward the marketing theory, principles and concepts previously studied in Marketing 1 and Professional Selling. The focus of Strategic Marketing Planning will be to further develop and broaden basic marketing principles and prepare students for aiding management in key marketing decisions. The key requirement is to apply the knowledge and experience previously learned. Utilizing an existing 18-hole golf club as a case study, the student will create a strategic plan and formulate and present specific marketing tools designed to meet specific business objectives. In a team environment, the student will complete the planning process, and not only make decisions regarding the strategic plan, but assess the business implications of those decisions. The student will also have the opportunity to develop skills in the following areas; business communications (oral and written), problem solving and decision-making, self-management and teamwork.	3
BPGM 354	New Enterprise Management New Enterprise Management Course Code: BPGM 354 Credits: 3 This course will serve as an introduction to starting and managing a small business. It will introduce the concepts of entrepreneurialism, the business plan, and the basics of operating a small business. The goal of the course is to give students a basic understanding of the many considerations in the decision to enter independent business, and the steps involved in starting a new enterprise. The course will provide the basics of organizing and managing a small business. The focus of the course is the preparation of a business plan for a small business enterprise.	3
BPGM 364	Canadian Business Law Canadian Business Law Course Code: BPGM 364 Credits: 3 The course will introduce the student to Canada's legal system and law with an emphasis on law in Ontario and in business environments.	3
BSTA 300	Business Statistics Business Statistics Course Code: BSTA 300 Credits: 3 This course covers modern descriptive and inferential statistics. The course deals with the application of formulas, techniques and computer use. Emphasis will be on the recording, presentation and analysis of data, forecasting and decision-making.	3
GNED 000	General Education Elective General Education Elective Course Code: GNED 000 Credits: 3 The following courses represent the GNED General Education electives that you can choose from as part of your program's curriculum. Anthropology ANTH 002 Anthropology ANTH 005 Cultural Anthropology Economics ECON 004 People, Money and Markets ECON 005 Real-Life Economics ECON 006 The History of Money Geography GEOG 010 The Nature of Ontario GEOG 012 Political Geography: Conflict and International Affairs History CULS 300 Encounter with Latin America HIST 003 Monsters of the 20th Century HIST 017 History of War HIST 018 Making of the Modern World HIST 020 The Good, The Bad and The Ugly HIST 022 The Age of Europe: From the Enlightenment to 1989 MILE 100 Italy: History and Culture MILE 110 Great Cities: USA Humanities HESL 024 ESL ˗ Humanities: An Introduction to Arts and Sciences HESL 035 ESL ˗ World Religions: Western and Eastern Traditions HUMA 024 Humanities: An Introduction to Arts and Sciences HUMA 026 The Arts and the 21st Century Imagination: Longing for Paradise HUMA 028 Popular Culture: Shaping How We Live HUMA 029 Musical Pioneers HUMA 035 World Religions: Western and Eastern Traditions HUMA 036 China: The Next Superpower HUMA 037 Art Matters HUMA 038 Understanding Movies: An Introduction to Film Studies HUMA 039 Digital Culture HUMA 040 Law and Society HUMA 041 Exploring Music and Film HUMA 042 Vampires in Film and Literature HUMA 043 Crossing Borders: Migration and Culture HUMA 044 Ordinary Heroes: Extraordinary Lives HUMA 045 The Body: Beauty, Sex and Consumerism HUMA 046 Art and Artists – Money, Madness and Masterpieces HUMA 050 God, Religion and Science HUMA 060 The World of Myths and Legends HUMA 084 Pulp Fiction SPN. 100 Introductory Spanish 1 Literature ENGE 025 ESL Literature: Introduction ENGL 039 Dark Days Ahead ENGL 046 Contemporary Fiction ENGL 047 Life Stories ENGL 048 Voices from the Underground: Modern Narratives of the Self Philosophy PHIL 001 Ideas: An Introduction to Philosophy PHIL 008 The Love of Wisdom: An Introduction to Philosophy PHIL 017 Ethical Issues PHIL 022 Justice PHIL 025 Philosophy of Love and Sex PHIL 027 Business Ethics PHIL 028 Success PHIL 029 Violence, Order and Justice: An Introduction to Poltical Philosophy PHIL 030 Environmental Ethics Political Science BEH. 002 Surveying Society POLS 004 Morality, Democracy and Politics POLS 019 Globalization POLS 023 War and Terrorism POLS 024 Justice, Equality and Rights POLS 025 Environmental Policy and Economics POLS 104 Introduction to Politics Psychology PSYC 001 Psychology: Introduction PSYC 002 Psychology: Developmental PSYC 003 Psychology: Social PSYC 004 Psychology: Abnormal PSYC 007 Psychology of Sport PSYC 105 Psychology Applied - Recreation Leadership PSYC 121 Psychology Applied 1: Paramedic PSYC 122 Psychology Applied 2: Paramedic PSYC 123 Psychology Applied 3: Paramedic Science SCIE 008 Water: A Life or Death Issue SCIE 013 Astronomy: The Evolving Universe SCIE 016 Origins of Life SCIE 019 Dangerous Earth SCIE 020 The Universe in a Lab SCIE 021 The Environment SCIE 022 Global Warming Concepts SCIE 023 Astrobiology: Life in the Universe SCIE 024 Discovering Dinosaurs SCIE 028 The Science of Everything Sociology SOCE 006 ESL Canadian Society and Culture SOCE 037 ESL: Canada Today SOCE 039 ESL ˗ Citizenship, Immigration and Democracy SOCI 002 Sociology: Introduction SOCI 006 Canadian Society and Culture SOCI 014 AlterNative Pathways: Aboriginal People in Canada SOCI 019 Sport and Society SOCI 027 Environmental Citizenship SOCI 029 Understanding Diversity: The World in Canada SOCI 032 Gender, Power and Society SOCI 033 Sociology of Cultural Difference SOCI 034 Society and Conflict SOCI 036 Issues in Crime SOCI 037 Sociology of Fashion SOCI 038 Sociology of Food SOCI 040 Sociology of the Family SOCI 041 Risky Business: Living in a Dangerous World SOCI 042 Culture, Technology and Identity SOCI 046 Sociology of the Emotions SOCI 047 Leadership SOCI 048 Corporations, Modern Capitalism and Economic Disorder SOCI 049 Imagining the City SOCI 075 Racism and Discrimination SOCI 077 Introduction to Intercultural Communication	3
PSYC 007	Psychology of Sport Psychology of Sport Course Code: PSYC 007 Credits: 3 The course Psychology of Sport examines three dimensions: 1) methods to establish a learning and social environment that would enhance the effectiveness of coaches and maximize the skill and personal growth of athletes and pupils, 2) an introduction to the techniques for developing and refining psychological skills to enhance performance and personal growth, and 3) an introduction to special issues such as staleness and burnout, psychology of injury and injury rehabilitation and retirement from athletics. This course will provide the student with a greater understanding of how coaching behaviour influences an athlete's ability to learn, along with strategies designed to increase one's ability to influence the behaviour of others. The role of the coach in the sport experience of an athlete is examined and a critical view is taken of the role of sociological factors of the sport experience of the athlete in terms of motivation, reinforcement, training environment and development. The value and process of mental training for sport are tied directly to applications to real life. Psychological principles and theories are studied in detail and the student is given the opportunity to apply this knowledge to sport and life settings. Only students in the Professional Golf Management program can take this course.	3

Semester 6
Course Code	Course	Credits
BPGM 353	Training and Development Training and Development Course Code: BPGM 353 Credits: 3 This is an introductory course in training and development, which provides an overall understanding of T&D as a key managerial activity. As well, the course demonstrates how T&D may be used to improve individual and group performance and organizational effectiveness. The student is introduced to current issues surrounding T&D and develops an understanding of the major elements of T&D including needs analysis, program design, training methods, and methods to evaluate the effectiveness of an organization's T&D initiatives.	3
BPGM 355	Advanced Golf Principles Advanced Golf Principles Course Code: BPGM 355 Credits: 2 Advanced Golf Principles builds on the golf concepts learned in BPGM 113 Fundamentals of Golf, and BPGM 210 Intermediate Golf Principles, by further developing an understanding of the following aspects of one's game: Ã‚Â· Physical skills (swing technique) Ã‚Â· Properly fitted equipment Ã‚Â· Physical fitness and nutrition Ã‚Â· Mental skills.	2
BPGM 360	Business Strategy Business Strategy Course Code: BPGM 360 Credits: 3 This course examines types of complex decisions made by functional and senior managers. MGT. 452 challenges students to apply and expand upon knowledge acquired in previous courses and understand the importance of collaboration among business functions. Particular attention is paid to the integral role of the marketing function and its responsibilities to other areas within the business such as R&D, finance and operations. Students will understand methods and tools used to formulate strategy, but will also examine the decisions and tactics required to implement, monitor and adjust plans in a competitive and uncertain environment. This course also examines the unique challenges managers of high-tech industries experience, including shorter product lifecycles, consumer behaviour, joint ventures and industry standards. Subject matter is reinforced through extensive small group discussions, in depth examination of current strategies adopted by actual firms, and analysis of case studies completed individually and in small groups.	3
BPGM 361	Business Policy in Professional Golf Operations Business Policy in Professional Golf Operations Course Code: BPGM 361 Credits: 3 Business Policy will serve as a capstone course in the Professional Golf Management program by incorporating aspects from all discipline areas (finance and accounting, human resource management, marketing, golf operations etc.) The course will be offered to graduating professional golf management students and will challenge students to integrate and synthesize their understanding of business issues gained in prerequisite courses and work terms. The course makes extensive use of case studies and group discussions to develop business concepts, to relate them in a general business context and to apply them to the golf business.	3
BPGM 368	Golf Club Administration Golf Club Administration Course Code: BPGM 368 Credits: 2 This course presents key concepts and information about administering a golf facility. It will provide an overall understanding of the golf professional's role in a golf organization such as that of a general manager. Knowledge will be gained as to how boards and committees and other important stakeholders are involved in the successful management of a golf operation. This includes organizational structures, internal staff organization, meetings, the organization's mission, goals and objectives, as well as membership recruitment and retention and internal marketing, service and training. Students will learn principles involved in leadership, goal setting, problem solving and communication in this context, and gain experience from assignments and in-class workshops on these and related issues. A study of the organizational structure of a golf facility and the techniques required in effective meeting management will provide practical knowledge and tools for use in careers as golf club professionals and managers.	2
BPGM 706	Rules of Golf and Tournament Organization Rules of Golf and Tournament Organization Course Code: BPGM 706 Credits: 2 This course will involve an in-depth study of The Rules of Golf using the 2004 RCGA Rules of Golf Book and the 2006-2007 RCGA Decisions on the Rules of Golf. The RCGA slope system of course rating and handicapping will also be reviewed. Fundamental principles for course set-up, including course markings and local rules under the Rules of Golf for regular and tournament play, will be covered. How to conduct a competitive event and charity/corporate event will be reviewed.	2

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The Business School		Program Availability Lakeshore Fall 2012: Open
Type: Advanced Diploma	Campus: Lakeshore
Program Code: 20231	Length: Humber Lakeshore Campus Six semesters, beginning in late September
CONTACT INFORMATION: Ray Chateau, program co-ordinator \| 416.675.6622 ext. 3220 \| ray.chateau@humber.ca

Business Administration – Professional Golf Management

The Business School

Program Availability

About the Curriculum

Golf Industry professionals help make graduates stand out

How it Works

Your Career

Our Facilities

The Golf Lab

How it works

3D Feedback

Golf. It’s more than a game.

The Business of Golf

On the Course

Off the Course

Semester 1

Business Fundamentals

Careers in Professional Golf Management

Marketing 1

Management Accounting in Golf Operations 1

Golf Operations, Policies and Procedures

College Writing Skills

Semester 2

Mathematics of Finance

Fundamentals of Golf

Computer Applications in Golf Operations

Human Resource Management

Management Accounting in Golf Operations 2

Business Writing Skills

Humanities: An Introduction to Arts and Science

Co-operative Internship 1 (Summer)

Semester 3

Intermediate Golf Principles

Microeconomics

Retail Management 1

Turf Management

Golf Course Design

Managerial Accounting in Golf Operations

Semester 4

Macroeconomics

Organizational Management

Bar and Restaurant Operations

Professional Selling

Finance in Golf Operations

People, Money and Markets

Co-operative Internship 2 (Summer)

Semester 5

Strategic Marketing Planning

New Enterprise Management

Canadian Business Law

Business Statistics

General Education Elective

Psychology of Sport

Semester 6

Training and Development

Advanced Golf Principles

Business Strategy

Business Policy in Professional Golf Operations

Golf Club Administration

Rules of Golf and Tournament Organization