Fashion Management and Promotions
This program prepares graduates to work in the dynamic fashion industry. It focuses on new product development and branding, fashion buying and retailing, cosmetics and fragrances, multi-channel sales, promotion, merchandising, colour theory skills and trend forecasting. Graduates may find employment in companies that develop, manufacture, market, import, wholesale, distribute or retail fashions, accessories, fragrances and cosmetics.
According to the City of Toronto data, the fashion industry is one of the city’s largest employers. Fashion design, wholesaling and retailing have grown dramatically in the last five years with 10,000 fashion-related jobs. There are 4,600 fashion retail firms in Toronto that generate annual sales of $2.6 billion dollars. Sales have grown by 6.4 per cent in the last year. The Toronto annual wholesale fashion market is almost $1.4 billion. The Canadian wholesale market is $9 billion annually. Employment in the wholesale and retail trade grew by 34.5 per cent or 13,000 jobs in the last five years.
Graduates may find employment in settings such as apparel suppliers, wholesale distribution companies, fashion retail companies, importers and logistics firms. The program equips you for roles such as: product development manager, private label/brand manager, retail manager, event manager, retail buyer, fashion manager relating to sourcing, logistics co-ordinator, inventory control manager, visual merchandiser, promotion manager or planner.
Gain first-hand experience in the industry with a four-week work placement, which takes place either part time during the program or full time at the end of the program. Placements provide the valuable work experience employers seek.
- A bachelor’s degree
- If English is not your first language, refer to the English Language Proficiency Policy
Note: for further information, refer to the Selection.
Meeting the minimum requirements does not guarantee admission to the program.
The 2014/2015 fee for two semesters is
• domestic $5,493.60
• international $14,400.
Amounts listed are the total of tuition, lab and material fees, student service and auxiliary fees for the first two semesters of the 2014/2015 academic year.
Fees are subject to change. For more information, refer to Fees and Financial Assistance.
|Course Code||Course Name|
|BISM 500||Computer Analytic Skills|
|FMPC 505||Product Knowledge|
|FMPC 506||Visual Merchandising and Display|
|FMPC 507||Wholesale Sales|
|FMPC 513||Career Development and Pre-Placement Seminar|
|FMPC 514||Marketing Fundamentals|
|FMPC 515||Trend Analysis|
|Course Code||Course Name|
|FMPC 501||International Marketing|
|FMPC 503||Retail Buying|
|FMPC 504||Product Development and Sourcing|
|FMPC 509||Integrated Marketing Communications|
|FMPC 510||Current Issues in Fashion Industry: A Strategic Analysis|
|FMPC 511||Industry Seminar|
|FMPC 512||Fashion Management Field Placement|