According to a study by Veronis Suhler Stevenson (VSS), a private investment firm, companies are increasing their spending on media relations and communicating their brands with stakeholders. It’s a trend which is expected to continue. The skills you learn in Media Communications will prepare you for a career in this expanding field. As a media communications specialist, you will help organizations better engage clients, partners, employees and reporters by developing compelling external and in-house communications that inform, persuade and motivate.
With broad-ranging skills and knowledge in multimedia, marketing, web design and writing, social media, and videography, graduates find work in the marketing and communication departments of businesses, organizations or government departments, and as freelance communications professionals.