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We Are Storytellers

Public Relations

Public Relations (2016-2017)

How to Apply

Program Code

04761

Credential

Program Length

Six semesters, beginning in September

School

We Are Writers Planners and Strategists

Contact Information

Lisa McLachlan, program co-ordinator
416.675.6622 ext. 3004
lisa.mclachlan@humber.ca
mediastudies.humber.ca

Fees/Scholarships

The 2016/2017 fee for two semesters is
– domestic $3,937.78
– international $14,200.
Amounts listed are the total of tuition, lab and material fees, student service and auxiliary fees for the first two semesters of the 2016/2017 academic year. Fees are subject to change.

ADDITIONAL COSTS:
$400 – textbooks, event-related expenses, field trips (per semester).

Admission Requirements

To be eligible for admission, you must possess the following:
• Ontario Secondary School Diploma (OSSD) or equivalent including these required courses:
– Grade 12 English (ENG4C or ENG4U or equivalent)
– Three Grade 11 or Grade 12 C, M or U courses in addition to those listed above
or
• Mature student status
or
• College or university transfer status

All applicants whose first language is not English must meet Humber’s English Language Proficiency Policy.

Selection: Admission selection is based on the academic criteria indicated. Meeting minimum eligibility requirements does not guarantee admission.

Our Program

Humber’s Public Relations (PR) advanced diploma program graduates are highly sought after by agencies, business, government and non-profit organizations. Employers recognize value in the Humber PR brand and this makes our successful graduates more marketable.

Increased use of social media is expected to increase the employment growth for PR specialists. Public Relations is a strategic communication process that builds mutually beneficial relationships between organizations and their publics.

This program is focused on professional writing skills and content development. Students must take college-level English and PR Writing Labs This program will prepare you to plan, develop and execute effective public relations plans using social and traditional media. With your public relations training at Humber, it’s not just what you learn that makes the difference, but who’s teaching you. Your professors have significant industry experience and share their expertise in the classroom to prepare you for the real world. Our intensive, hands-on approach to PR is why so many of our students have won awards for their achievements from the International Association of Business Communicators, Canadian Public Relations Society and PR agencies. As a graduate armed with an impressive portfolio and industry experience gained through a work placement, you’ll be ready to launch a successful career in PR.

Our advisory committee of external industry experts provides regular review and updates to our curriculum ensuring our program is relevant and leading-edge.

List of Courses

How to Apply

Your Career

Our program helps you develop the skills and expertise needed to help organizations communicate their mission and values, gain support for their strategic objectives and build positive relationships.

Our Industry Partnerships

We have active alumni who provide updates on industry trends. Additionally, public relations industry leaders and professionals from various sectors provide a high level of input to keep our program current and market-responsive as guest lecturers, work placement sponsors or as members of the program’s advisory committee.

Work Placement

Our students hit the ground running when they undertake a 12-week work placement (approximately 35 hours per week) to gain valuable work experience in their sixth and final semester of study. Many leading companies turn to Humber first when seeking students and are often hired by Humber grads who are familiar with the training, quality and capabilities of our advanced diploma students. The school works with students to arrange work placements which may be paid or unpaid. Students must have passed all courses with a cumulative GPA of 60 per cent in order to be eligible for work placements .

Your Future Study Options

Graduates with an overall grade point average (GPA) of 70 per cent or more will be considered for admission to Humber’s Bachelor of Public Relations degree program 22221. Graduates may then complete the degree program with the equivalent of five semesters of full-time study plus a paid work term. Graduates must also possess ENG4U or Humber’s COMM 200/WRIT 100 or COMM 300/WRIT 200 with a grade of 70 per cent or more, plus any Grade 12 U-level Mathematics or Humber’s BMAT 220/BMAT 120 Mathematics of Finance and BSTA 300/ BSTA 200 Business Statistics with an average grade of 70 per cent or more.

Qualified graduates of this program may be eligible to apply their academic credits toward further study at many postsecondary institutions. Visit Transfer Options for detailed information.

News

Upcoming Events

Sep06
2:00pm to 3:00pm

Tour de Lake Orientation Bike Ride

Join us on Tuesday, September 6 2016 for our Tour de Lake Orientation Bike Ride at the Humber Lakeshore Campus. This is your chance to tour the...