Current Size: 100%
Sport Management |
School of Hospitality, Recreation & Tourism |
Program AvailabilityNorth Fall 2012: Closed |
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Type:
Advanced Diploma
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Campus:
North
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Program Code:
14181 |
Length:
Six semesters, beginning in September
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CONTACT INFORMATION: Rick Simone, program co-ordinator | 416.675.5000 | HRTenquiry@humber.ca
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For more information visit Fees and Financial Assistance.
$450 – textbooks; $270 – leadership camp experience (first semester); $270 – outdoor recreation camp (third semester); nominal fees for specific industry certifications.
Semester 1 | ||
| Course Code | Course | Credits |
| COMM 200 | College Writing SkillsCollege Writing SkillsCourse Code: COMM 200 Credits: 3 College Writing Skills emphasizes elements of the writing process. Although subject matter and format may change from one program to another, the skills necessary for effective writing remain the same, as do the professional standards that all Humber students are expected to attain.
Students will practice the reading and writing skills that will be valuable in their college programs and build a strong base for professional business writing. Those students who plan to further their studies will develop the fundamental skills for writing acceptable academic English.
To help students reach these goals, the course covers the following: analytical reading and critical thinking; essay organization and development; and the elements of clear writing, including grammar and punctuation skills.
To complete COMM 200 successfully, students must produce writing that meets or surpasses the minimum departmental standards as set out in the attached criterion sheet.
| 3 |
| HRT. 102 | Introduction to Software Applications Introduction to Software ApplicationsCourse Code: HRT. 102 Credits: 3 This software applications course introduces you to the Microsoft Office 2010 home/student package. At the end of the course, you should be able to produce documents in Word, spreadsheets in Excel, and presentations in PowerPoint. You must work independently and complete this course using an on-line format. In addition, you are required to attend two mandatory classes in a classroom, and to write the final exam in a classroom at the college. | 3 |
| HUMA 024 | Humanities: An Introduction to Arts and ScienceHumanities: An Introduction to Arts and ScienceCourse Code: HUMA 024 Credits: 3 The Humanities course focuses on fundamental questions individuals ask of themselves as they proceed through life. Why are we the way we are? Do we have free will or are we prisoners of our past experience or our biological inheritance? What motivates societies to change? Why do societal changes so often divide people into opposing camps? Why do so many people find contemporary life at home, at work, and in the community unfulfilling? What constitutes good government? How should injustice be fought? Can nations successfully deal with global problems? What is science and how does it differ from other kinds of inquiry? Can scientists provide solutions to the problems we face? What is art and does it offer answers of its own? What is its relationship to beauty, to knowledge, and to ethics? Is objectivity about art (or anything) possible? These questions are organized into units that begin with issues concerning the nature of the individual and then extend outward to various social, cultural and physical contexts.
The issues explored in this course are too complex to have any one right answer. Rather, individuals must search for answers that make sense of their experiences via various theoretical perspectives. The Humanities course supports this endeavour through study of different thinkers presented in the readings and exploration of different points of view explored in class discussions.
ESL students should consider taking the ESL Humanities course. Students may transfer into
ESL Humanities (HESL 024) either at the Registrar?s Office or the School of Liberal Arts & Sciences
Office (K201) on a first-come, first-served basis before the Last Day to Add. | 3 |
| PSYC 001 | Psychology: IntroductionPsychology: IntroductionCourse Code: PSYC 001 Credits: 3 How many times in the course of a day do we wonder about human behaviour? We shake our heads and ask why the person in the car ahead of us cut us off. We ask why it is that the person sitting beside us has his/her nose pierced. We try to explain why our boss blew up at a co-worker over an insignificant issue. We question the motives for our own actions. In the course of day it seems that we are challenged over and over again to explain the behaviour of those around us and indeed ourselves. Most often we do so using common sense, based on our limited experience, our socialization and our own biases. Psychology is the field of study that examines human behaviour scientifically. This course will introduce the student to psychological theories and a variety of psychological research topics, including the biological bases of behaviour, learning and memory, psychopathology, social attitudes and behaviour. Students will be encouraged to be introspective and to apply what they learn to their personal behaviour in order to gain a better understanding of themselves and others. Students who have taken PSYC 008 or PSYC 105 cannot take this course. | 3 |
| RECL 502 | The Leadership Experience - Level 1The Leadership Experience - Level 1Course Code: RECL 502 Credits: 2 This course will explore various concepts and principles of leadership and group dynamics. Topics will include: communication, conflict resolution, leadership theories, principles of interpersonal leadership, and human interaction. A two and one-half day residential camp, involving classroom and experiential learning, will assist in illustrating the importance of the dynamics of effective leadership. This course will provide the student with both practical experience and theoretical knowledge of how to function successfully in a recreation and sport group setting. | 2 |
| RECL 507 | Recreation and Sport ProgrammingRecreation and Sport ProgrammingCourse Code: RECL 507 Credits: 3 This course is designed to provide students with an understanding of the broad range of programs that are offered in the recreation and sport industry and how to plan, design and deliver these programs. A key focus of the course is on understanding how to achieve quality in program design. Students will receive an understanding of the Canadian Sport for Life (CS4L) framework and its impact on quality sport and recreation programming. Additionally, students will have the opportunity to achieve certification in HIGH FIVE, a quality assurance tool for program staff. Organizing sporting tournaments and competitions, and various methods of designing competitive draws will also be examined. | 3 |
| RECL 603 | Recreation and Sport PerspectivesRecreation and Sport PerspectivesCourse Code: RECL 603 Credits: 3 This course will provide recreation and leisure and sport management students with an understanding of the role and benefits that recreation and sport plays in our society. Students will explore the process of developing partnerships within a community in order to facilitate the delivery of recreation and sport programs. The course will also look at societal issues that could affect the future of recreation and sport. | 3 |
| SPRT 207 | Sociology of SportSociology of SportCourse Code: SPRT 207 Credits: 2 This course examines sport from a sociological perspective. One of its main purposes is to help students develop their critical analysis skills. The course will analyze human behaviour within sport competition and examine the effect of a society’s values and culture on the nature of sport played in that society. The role, value and future of sport in Canadian society will be examined. Issues such as cheating, drugs, aggressive and violent behaviour and discrimination in sport will also be covered. Comparisons will be made between sport behaviours and similar behaviour found in a non-sporting context. Students will be required to examine their own and other’s beliefs about sport and society. Through class discussions, assignments, and tests, students must demonstrate the ability to explain the reasons for their beliefs while at the same time show that they understand differing opinions and ideas. | 2 |
Semester 2 | Course Code | Course | Credits |
| COMM 300 | Business Writing SkillsBusiness Writing SkillsCourse Code: COMM 300 Credits: 3 Business Writing Skills introduces students to the strategies of effective written workplace communication. This course is designed to build on and reinforce the writing skills developed in COMM 200 and requires students to apply these skills to vocationally relevant assignments. Students will learn how to select and organize pertinent information according to purpose and audience and will practise presenting their ideas clearly, precisely, and effectively in various written formats. To complete COMM 300 successfully, students must produce writing that meets or surpasses the minimum departmental standards as set out in the criterion sheet. | 3 |
| GNED 000 | General Education ElectiveGeneral Education ElectiveCourse Code: GNED 000 Credits: 3 The following courses represent the GNED General Education electives that you can choose from as part of your program's curriculum. Anthropology | 3 |
| RECL 107 | Risk ManagementRisk ManagementCourse Code: RECL 107 Credits: 3 This course is designed to provide students with an overview of legal liability and negligence in the sport and recreation industries. The process of risk management will be examined in detail. Students will learn risk identification, and techniques to manage and minimize the potential for harm to recreation participants. These skills will help to minimize the likelihood of liability lawsuits being brought against sport and recreation service providers. | 3 |
| RECL 208 | Customer Service ExcellenceCustomer Service ExcellenceCourse Code: RECL 208 Credits: 2 This course focuses on developing the student's ability to deliver service excellence - a term used to describe the levels of service that customers seek to receive from a provider of recreation and leisure services. This course provides students the opportunity to develop strategies and skills that they will use in their future careers in both achieving and exceeding customer satisfaction. With an emphasis on providing quality customer experiences, this course also includes certification in HIGH FIVE’s Quality Experience Scanning Tool (QUEST). | 2 |
| RECL 812 | Financial ManagementFinancial ManagementCourse Code: RECL 812 Credits: 3 This course is designed to provide an introduction to the area of recreational and sport finance. Beginning with an overview of the role of financial statements, this course examines financial concepts and techniques in recreation and sport settings in public and private sectors. This course will place a special emphasis on budget preparation, budget analysis and control, budget presentation, and financial and progress reporting. Upon completion, students will be able to prepare and analyze financial statements and budgets. | 3 |
| SPRT 150 | Principles of Sport PerformancePrinciples of Sport PerformanceCourse Code: SPRT 150 Credits: 3 This course will provide the student with an understanding of the basic concept of physical fitness, and its relationship to sport performance. The course will largely focus on the components of fitness, sport training, and sport nutrition. Students will examine these components with a specific emphasis on how they relate to a wide variety of sports. This will provide students with the necessary knowledge to understand the nuances involved in sport training, which will allow them to more effectively communicate with various stakeholders in the sport delivery system. These stakeholders include technical sport staff, coaches, sport development staff of provincial and national sport organizations and various team personnel. | 3 |
| SPRT 151 | Sport TourismSport TourismCourse Code: SPRT 151 Credits: 3 Students will examine the relationship between sport and tourism. Specific topics to be covered will include sport tourism’s history, and sport tourism’s relationship and impact on social, cultural, economic, and natural environments. Events, facilities, activities, natural resources, and government policies will be considered as part of a strategy to develop and promote Canadian destinations for sport tourism. Students will be encouraged to view sport tourism both from the point of view of the tourist, and the provider of sport tourism services. Using several different sports, and sporting event case studies, students will be provided with a comprehensive overview of sport tourism’s products, marketing and management functions. | 3 |
Semester 3 | Course Code | Course | Credits |
| RECL 803 | Human Resources ManagementHuman Resources ManagementCourse Code: RECL 803 Credits: 4 This course examines how the recreation and sport management industries obtain, retain, manage and maximize their human resources. The course provides an overall understanding of the human resource function as it relates to an organization’s goals and strategic objectives. Topics include: Human Resource Challenges, Employment Legislation, Discrimination, Harassment, Staff Selection, Staff Motivation, Health and Safety, Performance Evaluation, Discipline and Termination. | 4 |
| RECL 909 | Facility OperationsFacility OperationsCourse Code: RECL 909 Credits: 3 This course is intended to provide students with an overview of how recreation and sport facilities operate and what makes them successful. Students will examine key expenses and sources of revenue for these facilities. The course is also designed to provide students with an understanding of the various considerations in the operation and maintenance of these facilities. | 3 |
| RECL 910 | Marketing for Sport and RecreationMarketing for Sport and RecreationCourse Code: RECL 910 Credits: 3 Successful completion of this course will provide students with an understanding of marketing and its role in the delivery of sport and leisure services. Students will learn the value of market research in understanding the needs of consumers and its impact in various marketing strategies. Students will also apply marketing principles and demonstrate effective promotional planning through the creation of a marketing plan. | 3 |
| SPRT 200 | Sport Organizations in CanadaSport Organizations in CanadaCourse Code: SPRT 200 Credits: 3 This course is designed to provide students with an understanding of the bodies and organizations involved in the provision and regulation of sport. Various levels and types of sport will be examined. This will include recreational to competitive sport, local to international sport, and children’s to adult sport. Emphasis will also be placed on fully recognizing the involvement of government in the provision of sport, and the key statutes and regulations that have been enacted to govern sport. | 3 |
| SPRT 203 | Sport Event ManagementSport Event ManagementCourse Code: SPRT 203 Credits: 3 This course will provide students with a practical understanding of the guidelines and procedures used in planning and executing a sport event. A major component of this course involves a student operated event. The students will manage all aspects of their event, from conception to completion. Classroom material will be delivered using a variety of methods to simulate the event planning process, including lectures, committee meetings and seminar formats. | 3 |
| SPRT 212 | Career DevelopmentCareer DevelopmentCourse Code: SPRT 212 Credits: 3 This course is an introduction to the professional standards and career planning skills required for success within the sport and recreation industry. The student will practice skills in resume development, interviewing, job search, networking and career planning. The student will also be introduced to potential career path opportunities within the sport and recreation industry. In addition, students will receive a comprehensive outline of the internship program which will assist the student in preparing for their internships. | 3 |
Semester 4 | Course Code | Course | Credits |
| SPRT 250 | Internship 1Internship 1Course Code: SPRT 250 Credits: 6 This course combines in-class learning with actual work experience in the recreation industry. The students will acquire an internship that requires them to utilize the knowledge and skills taught in other program courses. During the internship, the students will work closely with a college advisor and an on-site supervisor to develop necessary job skills that are needed for internship and future employment success. The internship requires students to work two days per week for a 15-week period. Students will select a placement in one of three focus areas: teams, facilities or sport organizations. | 6 |
| SPRT 251 | Program Software for SportProgram Software for SportCourse Code: SPRT 251 Credits: 3 The course is designed to give students an opportunity to apply sport programming concepts, using industry recognized computer software. Students will develop an understanding of how sport organizations manage their sport activities such as registrations, league operations, facility scheduling and team management using web based media. Students will take on the role of sport manager, as they develop sport activities, and integrate them into a simulated service delivery environment. | 3 |
| SPRT 252 | Public and Media RelationsPublic and Media RelationsCourse Code: SPRT 252 Credits: 3 This course is designed to provide students with an understanding of public and media relations and their application to the sport management industry. A major emphasis will be on examining the impact a positive public image has on successful sport organizations, and the strategies required to achieve this. Students will learn the role media plays in sport, and understand the methods available to effectively communicate to various media. | 3 |
| SPRT 253 | League and Tournament ManagementLeague and Tournament ManagementCourse Code: SPRT 253 Credits: 3 This course introduces students to the operation of sport leagues and tournaments. Students will understand the various types and levels of sport leagues that exist based on participant age, ability, and competitiveness. Tournament management will also be examined in terms of structure, obligations and responsibilities. | 3 |
| SPRT 254 | Sporting Goods AdministrationSporting Goods AdministrationCourse Code: SPRT 254 Credits: 3 This course provides an overview of the sporting goods industry. Key topics include industry structure, information sources, trends, product knowledge, retailing fundamentals, wholesale and distribution processes, industry issues and understanding customers. Students will also examine the branding and marketing of sporting goods across the sport industry. | 3 |
Semester 5 | Course Code | Course | Credits |
| SPRT 300 | Internship 2Internship 2Course Code: SPRT 300 Credits: 6 This course combines in-class learning with actual work experience in the recreation industry. The students will acquire an internship that requires them to utilize the knowledge and skills taught in other program courses. During the internship, the students will work closely with a college advisor and an on-site supervisor to develop necessary job skills that are needed for internship and future employment success. The internship requires students to work two days per week for a 15-week period. Students will select a placement in one of three focus areas: teams, facilities or sport organizations. | 6 |
| SPRT 301 | Sport Sponsorship and FundraisingSport Sponsorship and FundraisingCourse Code: SPRT 301 Credits: 3 The increase in participation and interest within the sport industry has come with an increase in cost. The financial needs for sport and recreation programs must be met. The purpose of sponsorships and fundraising is to develop, in detail, a practical and systematic approach to obtaining resources in both the business and not-for-profit sector in order to meet these needs. Sports sponsorship has grown over the past two decades and evolved into a sophisticated and innovative marketing component. Given the economic barriers surrounding sport today, sponsorship can bring valuable tangible and intangible rewards. Sport business management students must learn how to approach various organizations in a professional and business manner. | 3 |
| SPRT 302 | Marketing Research and Research MethodsMarketing Research and Research MethodsCourse Code: SPRT 302 Credits: 3 This course provides students with an understanding of market research methods and the process for obtaining research data. Students will develop skills in collecting and analyzing data and applying research information to make decisions related to the sport management industry. Students will gain insights into markets, customers, attitudes and business strategy. This course will prepare students for their research work in the course Sport Research Project. | 3 |
| SPRT 303 | Advanced Leadership and Organizational BehaviourAdvanced Leadership and Organizational BehaviourCourse Code: SPRT 303 Credits: 3 This course focuses on the interaction of individuals and groups within organizations and how to maximize their effectiveness in meeting organizational goals. Students will develop skills and confidence in managing people and environments in the sport management industry. Topics include; understanding how teams work, planning, leading, organizational culture and negotiation skills. | 3 |
| SPRT 304 | Advanced Sales and MarketingAdvanced Sales and MarketingCourse Code: SPRT 304 Credits: 3 An extension of marketing, sales is the entry-level position with many organizations. The skills required are to sell, convince and persuade your target group/individual to purchase or buy into your product and/or organization. In order to do this successfully, students must practice the proper presentation skills, marketing knowledge, sales techniques and sales management. This course is aimed at giving an in-depth overview and understanding of the selling process and its key role in the sporting business. Material to be covered includes the psychology of selling, communication strategies and sale methodologies. | 3 |
Semester 6 | Course Code | Course | Credits |
| RECL 902 | EntrepreneurshipEntrepreneurshipCourse Code: RECL 902 Credits: 3 This course deals with the key components of entrepreneurship, starting from the identification of a concept to the development of a business plan. Using a practical approach, the student will progress through various modules that are key to starting a business. Creating a business strategy, specific to the recreation and leisure services industry, will be a focal point in this course. | 3 |
| SPRT 350 | Internship 3 Internship 3Course Code: SPRT 350 Credits: 9 This course deals with the key components of entrepreneurship, starting from the identification of a concept to the development of a business plan. Using a practical approach, the student will progress through various modules that are key to starting a business. Creating a business strategy, specific to the recreation and leisure services industry, will be a focal point in this course. | 9 |
| SPRT 351 | Ethics, Issues and Trends in SportsEthics, Issues and Trends in SportsCourse Code: SPRT 351 Credits: 3 This course will provide the framework for understanding and debating ethical concepts. First, the scope of ethics will be examined and then these concepts will be applied to the sport field. Students will be encouraged to research a variety of ethical issues in sport and to lead and participate in a discussion of these. In the highly visible business of sport, ethics receives much media attention and it is imperative that sport managers understand ethical premises and be prepared to make informed, ethical decisions in their careers. | 3 |
| SPRT 352 | Sport Research ProjectSport Research ProjectCourse Code: SPRT 352 Credits: 3 The varied sport management job sectors require employees with sound research knowledge and skills. This course will introduce students to essential issues of market research, including research problems and questions, collection, analysis and interpretation of data, and the presentation of results. The course places emphasis on the skills and knowledge necessary for successful completion of a research project that is responsive to the needs of the sport environment. | 3 |
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