Systems Thinking

Course Code: BDES 3502

Academic Year: 2021-2022

In this course, students continue to deepen and refine their knowledge and skills in service design by considering how various touchpoints in a service user's journey affect the entirety of the user experience. They apply the methods of ethnographic research to uncover opportunities and create design ideas for improvements in service. They use service blueprinting methods to make their solutions visible and understandable.