Social Media and Marketing

Course Code: FOTO 256

Academic Year: 2020-2021

Students will look at all aspects of how visual communications can be applied to a variety of social media platforms. Social Media assets will be created and published, in conjunction with an imaging website, that will foster a business-like and professional internet presence. Topics including SEO, posting strategy, and content optimization will be studied. One important aspect of this course is communicating effectively to the creative industry.