Design: Application

Course Code: MDCM 156

Academic Year: 2024-2025

Successful design comes from the implementation of a well researched and clear plan based on a solid understanding of a client's needs. Achieving the design outcomes of any given project requires the graphic designer to acknowledge industry trends and communicate a focused message while remaining relevant within the changing world of design. To this end, students will delve further into the use of the industry standard software and tools of the design trade to which they were introduced in the prerequisite MDCP101 Innovative Design. This course will explore best practice and procedures used in creating computer generated designs using Illustrator, InDesign and Photoshop.